South Africa has one of the highest rates of pet ownership in the world, yet only around 1% of these pets are covered by insurance[1]. With veterinary fees having risen sharply in recent years, by as much as 15% in 2018, this protection gap leaves millions of South African families financially vulnerable.
In South African homes, pets aren’t just animals, they’re family, yet caring for them is becoming increasingly expensive and many families don’t have the right financial support, often coming under pressure with tough decisions when their pets need care the most.
This is why Miway is expanding its product offering with the launch of Mipet Insurance, a simple and affordable solution designed to provide South Africans with accessible financial protection for their pets.
Pet insurance is becoming increasingly necessary for South African pet owners, but many of the options available on the market are quite complicated. With Mipet, our goal is to offer cover that is clear, straight forward and stress-free, reflecting the same principles that guide all our customer offerings.”
Mipet Insurance has been developed with a specialised pet partner with over 10 years’ experience with pet insurance, ensuring the cover meets and reflects pet owners’ needs while avoiding the complexity often seen in the market.
Pet owners deserve clarity, transparency and peace of mind when making decisions about their pets’ health.
Mipet has three plans, each designed to meet the various needs of pet owners:
- The Premium Plan provides comprehensive protection, covering accidents, illnesses, day-to-day vet visits, in-hospital care and even Lifestyle Benefits such as puppy classes and grooming.
- The Core Plan is a more affordable option that focuses on solid cover for major illnesses, in-hospital care and accidents, with slightly lower limits for families seeking essential yet dependable protection.
- The Accident Plan offers entry-level cover for unexpected accidents, providing a budget-friendly safety net for pet owners who want essential protection without extensive extras.
Mipet is designed to help all South Africans to protect their pets with confidence.
Mipet Insurance is available, click here for more information.
[1] https://assagayfeeds.co.za/pet-ownership-statistics-2024/
