In this context, private-sector employers are being called upon to play a more significant role in driving meaningful change. The key lies in how companies lead, hire, and create opportunities that reflect and uplift the communities they serve.
One company responding to the call is Miway. Our approach goes far beyond recruitment. Our company has built a culture around holistic employee value, focusing on wellness, connection, personal growth, and a service-led culture. Miway understands that young South Africans are seeking more than just a salary. They want purpose, growth, and a workplace that values community and inclusion.
Mentorship and sponsorship initiatives help employees navigate their careers, with sponsors actively opening doors for emerging professionals. The company is also dedicated to breaking down barriers for people with disabilities through recruitment partnerships like the Career and Disability Expo.
As AI and automation reshape the world of work, Miway is futureproofing its workforce with digital upskilling, from data literacy to cybersecurity. This not only prepares staff for the evolving job market but also frees them from repetitive tasks, enabling more meaningful, purpose-driven work.
Importantly, Miway recognises that today’s workforce is entrepreneurial at heart. By encouraging gig work, and side hustles, and tapping into hidden talents, our company is building a more flexible, inclusive, and empowering work environment.
In a country facing deep economic challenges, this model shows how the private sector can help drive real, lasting change.
